"We may not all look the same, but we are all created equal. So let's treat every person, every body, every vagina with love”.
"L. For Every V." it's the brand platform we created to lean into L.’s core equity, inclusion and access, speaking to the brand’s belief in better period care for everyone and best-in-class solidarity model.
The beauty in our L. for Every V. campaign comes from its transparency and undeniable craft. This body of work was shot remotely, following social distancing guidelines and keeping everyone safe while creating amazing work. Our talent captured themselves in their own environments, wore their own garments and expressed their unique personalities shot after shot. Thanks to all, we have created a campaign that breathes solidarity, togetherness and honesty in every way possible. #LforEveryV.
This campaign was developed by an extraordinary female-led crew that embraces diversity, inclusivity and self-expression. Check out Carissa Gallo's film work at @carissajg and the production company reel @littleminxfilms.
Don't miss out the cast testimonials at the end. They talk about what L. means to them beyond period care.
